OPEN TO STRATEGIC ROLES
Strategy is where I do my best work.
I’m currently open to senior roles where I can bring together my experience across strategy, brand, innovation, research and experience to help organizations navigate change, understand people and create what comes next.
With 20+ years of experience, I bring a hybrid strategic profile shaped by work across branding, qualitative research, innovation, experience design and facilitation, with particular experience in Health & Care.
Where I can contribute
I’m particularly interested in roles where strategy needs to connect different perspectives, disciplines and ways of thinking.
Strategy & Innovation
Identifying opportunities, shaping strategic direction and helping organizations decide what is worth pursuing.
Brand-driven Innovation
Connecting brand meaning with growth, new offers, products, services and experiences.
Experience & Service
Understanding how people experience organizations and translating insight into better journeys, interactions and experiences.
Research & Insights
Using qualitative research, observation and cultural understanding to uncover needs, behaviours, tensions and opportunities.
Health & Care
Bringing a human and strategic perspective to organizations working across healthcare, care, wellbeing and chronic conditions.
What I bring
A multidisciplinary perspective, combining strategy, research, innovation and experience, with the ability to move between deep human understanding and strategic decision-making.