Hi, I am Livia Germano, a seasoned strategist and branding expert with a deep passion for creating strategies that connect businesses to people and their needs.
I have worked as a strategic partner dedicated to helping forward-thinking business to thrive and create deeper and lasting conections with people through Brand-driven Innovation.
This is my website, where I present how I create strategic potential for meaningful impact.
How I work
I can play different roles in projects
Strategic Researcher
Branding & Strategy Expert
Innovation Facilitator
![marissa-grootes-l1meQCttaqs-unsplash.jpg](https://static.wixstatic.com/media/ca1e58_b1c717f62966463ea550eb6f16e165a6~mv2.jpg/v1/crop/x_0,y_823,w_2624,h_1764/fill/w_65,h_44,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/marissa-grootes-l1meQCttaqs-unsplash.jpg)
I delve into the intricacies of human experiences, unearthing profound insights that shape strategic decisions. My approach ensures businesses are finely attuned to people's needs, fostering relevance and resonance.
![Image by Christin Hume](https://static.wixstatic.com/media/nsplsh_c9cf13580b4e4d229c8c5cc3c76b29f9~mv2.jpg/v1/crop/x_0,y_74,w_5616,h_3596/fill/w_68,h_44,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Image%20by%20Christin%20Hume.jpg)
My strategic prowess sets the foundation for everything I do. I believe in crafting a well-thought-out plan before embarking on any branding journey. By deeply understanding business, market, and goals, I develop a clear and purposeful vision and a roadmap that leads to success.
![](https://static.wixstatic.com/media/ca1e58_57a14f755b5f4a3fb6567a35efed5812~mv2.jpg/v1/fill/w_58,h_44,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_57a14f755b5f4a3fb6567a35efed5812~mv2.jpg)
Featured projects
Meaningful Making
I´ve helped Hiperstream create human-first connections, Regions 4 to co-create a global online platform for exchanging knowledge on biodiversity, Places For Us to decode the impacts of cities on the well-being and happiness of Gen Z, CRDL expand its purpose beyond healthcare as a long-lasting touch technology and much more...
![Hiperstream](https://static.wixstatic.com/media/ca1e58_47cb4f9c97cc4c51bfa2c48ccc3cb071~mv2.gif)
![Screen Shot 2019-02-28 at 2.45.45 PM](https://static.wixstatic.com/media/ca1e58_1005588824a34b3b8be7134fa0406c39~mv2.png/v1/fill/w_49,h_23,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_1005588824a34b3b8be7134fa0406c39~mv2.png)
![_DSC8523](https://static.wixstatic.com/media/ca1e58_3515946f07b04ca386d94529b63d50ae~mv2.jpg/v1/fill/w_147,h_97,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_3515946f07b04ca386d94529b63d50ae~mv2.jpg)
![30059722494_d82d5cf7e4_o](https://static.wixstatic.com/media/ca1e58_a0f0246c33094ccd9437f0a127317101~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_a0f0246c33094ccd9437f0a127317101~mv2.jpg)
![WhatsApp Image 2018-11-29 at 09.42.34(1)](https://static.wixstatic.com/media/ca1e58_9d7a7311deec423d954fb69f914b4633~mv2.jpeg/v1/fill/w_147,h_110,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_9d7a7311deec423d954fb69f914b4633~mv2.jpeg)
![Hiperstream](https://static.wixstatic.com/media/ca1e58_47cb4f9c97cc4c51bfa2c48ccc3cb071~mv2.gif)
![Screen Shot 2019-02-28 at 2.45.45 PM](https://static.wixstatic.com/media/ca1e58_1005588824a34b3b8be7134fa0406c39~mv2.png/v1/fill/w_49,h_23,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_1005588824a34b3b8be7134fa0406c39~mv2.png)
![_DSC8523](https://static.wixstatic.com/media/ca1e58_3515946f07b04ca386d94529b63d50ae~mv2.jpg/v1/fill/w_147,h_97,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_3515946f07b04ca386d94529b63d50ae~mv2.jpg)
![30059722494_d82d5cf7e4_o](https://static.wixstatic.com/media/ca1e58_a0f0246c33094ccd9437f0a127317101~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_a0f0246c33094ccd9437f0a127317101~mv2.jpg)
![WhatsApp Image 2018-11-29 at 09.42.34(1)](https://static.wixstatic.com/media/ca1e58_9d7a7311deec423d954fb69f914b4633~mv2.jpeg/v1/fill/w_147,h_110,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/ca1e58_9d7a7311deec423d954fb69f914b4633~mv2.jpeg)